PwC at Agentforce World Tour 2025

What you experienced

Trusted AI: Balancing Innovation & Responsibility explored one of the biggest hurdles in AI adoption for many organisations—trust. We explored the core principles of trusted AI; a framework for ethical AI deployment on Salesforce, how to prepare for regulatory challenges and strategies for responsible AI innovation.

How AI is Reshaping Banking: Data, AI & Lending focused on incorporating AI into lending processes, demonstrating how financial institutions gained a competitive edge while balancing compliance and business value. As these institutions pursued simplification and growth, Data and AI in Lending became increasingly vital.

Bridging the AI Adoption Gap in Health highlighted promising examples of AI’s potential to enhance healthcare quality and efficiency. The discussion centered on how healthcare organizations adopted AI by enhancing key enablers, taking risks, and overcoming obstacles.

Transform with trust in Financial Services examined regulation and shared responsibility models, addressing security, privacy, and risk considerations. As Financial Services leaders transformed and reinvented their businesses with technology, they navigated evolving regulations. Success depended on balancing transformation imperatives with risk management, determining which institutions led and which followed.

Agents in Action: Lessons Learned showcased how Agentforce quickly became central in the Salesforce ecosystem, revolutionizing business operations. AI and Agentforce simplifies workflows, enhanced efficiency, reduced costs, and improved decision-making. PwC explored Agentforce's impact in Education, sharing insights from their experiences.